Communicating with employees in a period of social distancing requires new approaches, and you can manage open enrollment with a solid plan. Since in-person meetings may not be feasible during the COVID-19 pandemic, take advantage of technology to make virtual presentations that are timely and effective.

You can start by planning a virtual benefits fair. This may include medical and dental plan options or you can expand it to a general wellness event. Keeping in mind the value of an in-person session, give your employees handouts or videos that they can view online. The fair can provide information on dental plan coverage and premiums, along with instructions for enrollment for new employees and options for making changes for current enrollees.

Scheduling a video conference meeting with employees is an effective way to connect in real time to explain plan options, answer questions and provide resources. Recording the live session gives employees the opportunity to view information at their convenience.

You can also make recorded sessions or videos available via mobile app so employees can access them on their smartphones.

Throughout open enrollment, you can stay in touch through a blog, FAQ page and opportunities for employees to have online chats with benefits administrators. Rest assured, your benefits plan communications can be effectively delivered virtually, with the added value of safety.